One evening on a tube journey home I caught sight of a poster which read: "This is a dull poster but you're still reading it" I couldn't help but smile - A commuter spends so much of his/her time mindlessly absorbing images and words advertising insurance policies or ba.com (to name but a few) - it's unavoidable. It doesn't matter how "dull" they are the fact is that when we catch a glimpse we naturally read on.
It is this idea of the speed at which an image or message can be delievered to masses of people on a daily basis which I have tried to recreate in my own work. This piece began as a poem jotted onto a scrap of paper on the tube. However, I have combined this work with a type of visual textuality using the digital processes of Photoshop. Each image forms the basis of my digital experiments which combine one line from my poem with a digitally enhanced background. The overall form of each image has been set up to resemble posters you find on the tube. Each image can be viewed singularly as the each possess there own individual style, or in relation to the others as the words of the poem unite the pages to create a complete piece:
Word combinations such as '4mins', 'steps on to the platform' and 'mind the gap' recall the dialogue and singage of a daily commute. These words coupled with the iconic image of the tube map instantly establish the context of my poem and the tube experience I am attempting to recreate. I have distorted the colour of the tube lines and the overall clarity of the tube map, in an attempt to draw the reader's attention more so to the text which overlays the image. The reader absorbs both image and writing with neither element ignored but seen as an accompaniment to each other - the basis of an effective poster pehaps?
Ideas for improvement: Erasing station names and in their place filling in words from my original poem.
This simplistic but bold couloring and style of font was employed to give this 'poster' a "retro" quality. I took inspiration from the work of Jean Roelke who in her work Hammerheads stays within the confines of a black and white text with simplistic diagrams to create an overall striking image. I too used limited colours - black, white, red - and relied on the contrast between them, which I believe, draws the reader's attention to the white lettering standing out against the black shadows.
Click below to see Jean Roelke's Hammerheads: http://www.albany.edu/~litmag/work/current/roelke_01.html
Exhibition: Poetry and Dream
Surrealism and the work of Jannis Kounellis and Giorgio de Chirico. Both employed techniques such as free association, chance, biomorphic form and bizarre symbolism. In the 1960s, Kounellis was active in the Italian Arte Povera group focusing on breaking with tradition. They used new materials and processes, for example, architecture and in particular theatrical settings.
Andre Breton - the idea of the 'revolution of the mind' drawing upon Marxism. In 1924 Breton wrote First Manifesto of Surrealism stemming from Freud's Uncanny.
Jackson Pollack - uses poetic metaphor to represent human condition, for example, a sculpture of a bed stand signifies 'protection'.
Hermann Nitsch - Poured Painting (1938) a performance piece. Performance occuring on the canvas and during the making as paint was poured on to the canvas to express aggressive sexual and moral issues.
Also that day...
...an exhibition Global Cities. Takes inspiration from the effect of architecture and urbanism on the contemporary world. Focuses on the ever-changing social, cultural and economic forces that give shape to a city. Some of the talented artists and architects include: Nigel Coates, Zaha Hadid, Patrik Schumacher, Nils Norman, Fritz Haeg, Richard Wentworth. Connections can be drawn between the concept of mapping major cities and the poetry of Charles Olson. Like Olson's techniques of mapping this exhibition also displayed facts and figures being merged with maps and images all in the same place. In his Maximus Poems Olson combines a poetical narrative with statistics and figures relating to his hometown.
Ideas include three-dimensional shapes and structures such as using sugar cubes to build a miniature Tate Modern. The sugar cubes draw upon the area's history as before the Tate was constructed, the site was home to a sugar factory. Therefore, materials relating to area being mapped.
Nigel Coates Mixtacity (2007)
Dash. Move. Transfer. King's Cross.
Dangle free. Rapidly fold.
Press. Advance. Enjoy.
Darkness thick. Growing paramount.
Skirting. Simmering. Underground.
Damsel. Running. Until Westminster.
Night. Wireless. Dissolve.
Dank Paddington. Recognise ground.
Dandelion. Garden. Blissful. Cake.